He skydives…She swims.

He juggles multiple projects at one time…She completes one project before moving on to the next one.

He’s a magician (really!)…She’s a photographer (kind of).

He takes a different route to the airport every time, to stimulate his creativity…She takes the quickest route every time, to avoid getting stuck in Seattle traffic.

He has a degree in broadcast journalism and marketing…She has a degree in print journalism and teaching.

He writes ad copy and fiction novels…She writes magazine articles and non-fiction books.

They’ve both been married 20-plus years (not to each other).

They both have sons who are 16 and 13.

They’re both passionate about helping individuals and businesses polish their writing, marketing, and blogging skills.

He is Jim Rubart (sounds like “rhubarb” with a “t” on the end)…She is Laura Christianson (sounds like “son of Christian”).

Together, we own He Blogs, She Blogs, LLC.

Here on our blog and in our free Bright Ideas Blogzine, we dish up tips that’ll help you polish your writing, blogging and marketing skills. And we do it in plain English–you won’t find any techno-geekspeak here.

Want to go deeper behind the scenes with us? Read “Q & A with Jim Rubart and Laura Christianson.”

Let’s stop talking and get to work. It’s time to learn how you can take your business or personal blog from potential to influential.