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Essential Blog Design Tips

Last week we discussed Amazon’s “Frustration-Free Packaging,”  a plain brown box that replaces that irritating clamshell packaging most parents hate.
We asked:
Where do you see clamshell packaging on the Internet?
Laura says:
When I apply the clamshell packaging concept to Web sites and blogs, I immediately think of sites with black (or dark) backgrounds and white (or light) […]

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Tips for Building Your Online Presence

Blogs. Web sites. Social Networking.
When you ponder the plethora of the online venues from which you can promote your products and services, it’s hard to know where to start.
Prospective customers need 8-to-10 “touches” from you before they remember you or your brand. Cyberspace is a great place to reach out and touch someone. NOW is […]

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Six Ways Twitter Will Help You Promote Your Writing

If you’re thinking about starting a blog–or enhancing the blog you already write–consider micro-blogging. Because micro-blogging services such as Twitter allow you only 140 characters per post, “tweeting” is a great way to practice writing tight and writing for a responsive audience.
But before you begin tweeting, you need to set goals for how Twitter will […]

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Why You Should Put Pictures In Your Posts

When e-mails with pictures land in Outlook on my laptop, the pictures are disabled. I click once to download them if I want to.
Which e-mail below attracts you more? Rhetorical question, I know.

The content is the same but the pictures make the e-mail come alive. Using pictures in the body of your posts make an […]

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How to Plan and Launch a Blog Tour

If you’re launching a new product or service, why not let cyberdwellers know by going on a blog tour?
What’s a blog tour?
When authors release a new book, they go on a book tour, traveling to bookstores in multiple cities to do book signings. A blog tour is similar to a book tour, with the exception […]

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10 Good Reasons to Blog

Yesterday we discussed the top eight reasons why people decide not to blog. Today we’ll chew on the top 10 reasons why people blog.

1.  To make new friends
Everyone longs to feel like part of a community. Blogging connects you with a worldwide community of like-minded people with whom you can engage in conversation on a […]

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8 Reasons NOT to Blog

“Do I need a blog?”
Nope. You don’t. You can live a purpose-filled life minus a blog. Don’t let anyone convince you that you have to blog, just for the sake of blogging.
But you might want to blog. Whether you’re a small business owner, an author who’s looking to promote your upcoming book, or the CEO […]

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The Green, Virtual Office

Here at HeBlogsSheBlogs.com, we function as a virtual office, with each member of our team working from home computers scattered throughout the U.S.
Jim and I live about 10 miles apart, so we’re able to carpool to meetings with clients in the Seattle area.
One of the biggest surprise benefits of managing a virtual office is its […]

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Business Owners Talk Blogging

Earlier this week I led a “biz blogging basics” coffee chat with a group of Seattle-area business owners. We discussed everything from how to carve out blogging time during a hectic day to which blogging platform to use.
It was great fun to watch people’s eyes light up as they had an “ah ha” moment and […]

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Biz Blogging Basix for Non-Techies

If you’re a Seattle-area entrepreness (female entrepreneur), I invite you to join me this Sunday, October 12, 2008 to discuss Biz Blogging Basix…for Non-Techies.
Hosted by CRAVEbusiness, this informal coffee chat gives like-minded women a chance to talk blogging for two full hours.
Here are the details:
When: Sunday, October 12, 2-4pm
Where: Pan Pacific Hotel, Seattle
Cost: $25 […]

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