And I so desperately hoped Mr. Ed would be reading these, or Stewart Little, or one of Dr. Doolittle’s buds!

I realize they’re trying to promote a benefit, that their books aren’t computer read, but does everyone know about computer reading software? Probably not.

And why not turn a feature into a benefit? Human narrated is a feature. The benefit is I don’t have to listen to R2D2 read me an entire book. I get a warm human voice instead.

If it were your job to replace “(human narrated)” and “(Click here for download page)” with copy that made the intent of their message clear, how would you do it?