Last November a cow in Manson, Washington fell out of the sky and crushed a couple’s mini-van and (sorry for the horrible pun) almost made hamburger out of them as well.

In the immortal words of Dave Barry, no, I’m not kidding.

My family and I travel to Manson often, so when I was there earlier this month I snapped a few pics; one of the 200-foot cliff the cow launched itself off of, and one showing the well-developed humor of the folks from Chelan.

The falling cow incident made local and national news last November, then like most bizarre news stories faded quickly into the dust bin of cyber space.

But not for everyone.

A winemaker with an overactive entrepreneurial streak said, “Hey! This is marketing opportunity.”

Voila! Ray Sandidge has introduced the world to Falling Cow Wine. (It’s quite good.)

Ray even held a grand opening celebration with the owner of Michelle (the deceased cow) on hand. If you’re not into wine you can always buy a t-shirt.

The point is great marketing opportunities are everywhere.

Have you seen any lately?

Tags: brainstorming, innovative ideas, Marketing, seeing ideas everywhere